Linkedin Ads case study

Targeted LinkedIn campaigns reaching new audiences for
OpenSee’s Big Data analytics solution

The Company

Opensee, a Paris-based fintech, provides financial institutions with a fully scalable big data analytics solution that allows users to harness 100% of their vast quantities of data instantly on demand. 

The Brief

Create and execute a B2B brand awareness campaign to increase LinkedIn engagement.

The Approach

  • We produced a LinkedIn campaign designed to reach new audiences
  • We created original messaging, artwork, and video content, and set up a target audience ‘live’ with the client
  • By analysing demographic results, we honed the campaign messaging, ads and video content to appeal to each of the separate audiences

The Results

1 %
Increase in Linkedin followers
1 k
impressions and 350 clicks on 4 ads
1 %
more engagement on video ads

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